Marketing Services Built for Tradespeople
From generating enquiries to getting found on Google, TradeMagnet helps trades and home-service businesses attract more customers and turn opportunities into booked jobs.
What we do
Marketing services built around how trades win work
Lead generation is the overall client acquisition outcome we deliver. These are the services that deliver it. Each one works on its own, but they work best together as one system that takes a homeowner from first click to a booked job. Not every service is included in every package. See our packages for what is included at each level.
Meta Ads
Facebook & Instagram Advertising
We run geographically targeted Facebook and Instagram campaigns that put your work in front of homeowners in the areas you service. For roofing, electrical, solar, paving, landscaping and other trades, it is a fast way to generate fresh enquiries from people who fit your ideal customer profile.
- Targeted to the towns and counties you actually cover
- Built around the jobs you want more of
- Visual ads that show off completed work
Google Ads
Google Ads Management
Google Search advertising reaches homeowners at the moment they are actively looking for a trade. We build campaigns around the services you offer and the areas you cover, so your business shows up when someone searches for a roofer, electrician or builder near them.
- Capture high-intent searches for your services
- Reach people already looking to book
- Budget controlled by service and area
Websites & Google Visibility
Websites & Google Visibility
A professional website and a strong presence on Google work together to turn searches into enquiries. We build the site, then make sure the right people can find it. Website design, SEO and Google Business Profile are distinct activities within this category, not a single interchangeable service.
Website Design & Development
We build professional, mobile-friendly websites focused on credibility, enquiries and conversions, on search-friendly technical foundations that load fast and read clearly on a phone.
Search Engine Optimisation
Sensible website structure, technical SEO, relevant content and local search optimisation for steady, sustainable organic visibility. We do not promise first-page rankings.
Google Business Profile Optimisation
Accurate information, the right services and categories, photographs and a review strategy to help eligible businesses show up on Google Search and Maps. We do not promise guaranteed Maps rankings.
On-Site Content Production
Professional Content, Filmed on Your Job Sites
We plan and script advertising content, then coordinate on-site filming with videographers and drone operators where appropriate. The result is footage of real craftsmanship that can be used in paid ad campaigns and agreed organic social posts, showing homeowners exactly what you do.
Real craftsmanship on camera
Footage of completed projects and work in progress that shows the quality of what you do.
Before-and-after transformations
Visual proof of the difference your work makes to a home.
Business owners speaking to camera
A direct, authentic message that builds trust before the first enquiry.
Drone footage where appropriate
Aerial shots of roofing, solar, paving and landscaping work, subject to permission and safety requirements.
Shoot days are an available service rather than something automatically included in every advertising package. Drone footage depends on permission and the relevant safety requirements.
Learn more about On-Site Content ProductionOne system
One system, not a pile of separate services
TradeMagnet offers an integrated approach. Advertising, your website, qualification, follow-up and bookings are managed as one system, not handed off between separate providers.
Advertising or organic visibility
Paid ads and SEO put your business in front of the right homeowners.
Website or lead capture
A clear, fast website or landing page turns that attention into an enquiry.
Qualification
Enquiries are qualified so you spend time on the genuine opportunities.
CRM follow-up
Automated SMS and email follow-up reaches every enquiry quickly.
Booked appointments
The system helps move qualified enquiries towards a booked site visit or quote.
Reporting and optimisation
We track what is working and shift budget towards what generates enquiries.
Who we help
Industries we help
We work with trades and home-service businesses that serve homeowners. Here are the industries we work with most often.
Roofing Contractors
Roofing leads are often higher-value and urgent. We target homeowners who need repairs, replacements or new roofs and follow up fast while the job is fresh.
Electrical Contractors
Electricians mix smaller jobs with bigger rewires. We build campaigns that match lead volume to your capacity so the diary stays full without overwhelming you.
Solar Installation Companies
Solar PV and heat-pump installs are considered, higher-value purchases. We reach homeowners researching the switch and keep your quote in front of them through a longer decision.
Builders and Renovation Contractors
Extensions and renovations are visual, considered projects. We use your photos and video to show the work, then capture enquiries from homeowners planning their next job.
Plumbing and Heating Companies
From boiler repairs to full bathroom fits, plumbing and heating mixes urgent calls with planned work. We run campaigns that bring in both, with follow-up that keeps booked work moving.
Paving and Driveway Contractors
Paving covers driveways, patios and outdoor hard surfaces. We target homeowners planning outdoor installations and use follow-up to keep your quote in front of them.
Landscaping and Garden Design Businesses
Landscaping covers garden transformations, outdoor living spaces and maintenance. We reach homeowners planning a garden project and help turn that interest into a booked quote.
Kitchen and Cabinetry Businesses
Fitted kitchens are visual and considered. We use your finished projects to attract homeowners planning a new kitchen and follow up to keep the enquiry moving.
Insulation Contractors
Insulation is often driven by grants and energy upgrades. We reach homeowners researching their options and follow up to keep your quote in front of them through the decision.
Other Home-Service Businesses
Windows, doors, flooring, painting, pest control and more. If you serve homeowners, we can build a marketing system around your trade and your local area.
We will build dedicated industry pages where there is enough unique content and evidence to justify them. For now, this is a guide to the trades we work with most often.
See If TradeMagnet Is Right For You
Answer a few quick questions about your business and growth goals to see how TradeMagnet could help you generate more enquiries and book more jobs.